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With over 5 Billion Searches a day, Google is instrumental in building a successful marketing strategy for lots of companies across the world – your software business isn’t any different. There’s an approach for every company with leads at every stage of the buyers journey. But where do you start? 

Terry Forsey Consulting has put together this guide to share it’s 20 plus years of experience in the software marketing industry and how you can utilise the different Google Ads Networks as an effective marketing tool to help drive sales.

If you would like to discuss how Google ads can make a positive impact on your lead generation as well as your marketing spend, please feel free to get in touch.