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Posted on 12 September 2019
We're excited to say that Terry Forsey Consulting will be taking part in Leicester Business Festival 2019 and Terry himself will be hosting a must-attend event, Invigorate Your Sales & Marketing Strategy: Think Like a Buyer & Harness Automation Technology to Increase Sales Success. The process of selling has...
Posted on 20 June 2019
Providing a starting point for every software & technology business looking to develop an effective sales and marketing methodology. B2B software sales and marketing has always been a specialist discipline and it’s one that the expert team here at Terry Forsey Consulting have dedicated themselves to mastering for over 15...
Posted on 15 March 2019
This 5 Minute Guide will give you a snapshot of the modern marketing techniques and tools that smaller businesses should adopt, in order to build and execute successful marketing campaigns in the software and technology B2B sectors. What it covers: Invest in your website Create and share video content Email marketing...
Posted on 7 February 2019
We are now displaying Google Partner status on our website, specialising in Search Ads. We have been providing Google Ads services to smaller software businesses for many years. If you would like to find out more about the flexible marketing services we provide then please get in touch. At Terry Forsey Consulting we can...
Posted on 29 January 2019
What is your plan to improve on 2018 sales figures and sell more software? A sales plan will help you: define a set of sales targets for your business and choose sales strategies that are suited to your target market. Success doesn't come easily to smaller software and technology businesses. It's time to get things...
Posted on 22 January 2019
We are delighted to invite you to our series of high value content.   This edition “Walk in the Buyer's Shoes” delves into the B2B buyer’s thought process and concerns.  We identify clear steps that a seller should take to align themselves to your buyer and successfully win that sale...
Posted on 13 January 2019
2018 has been a busy year for Terry Forsey Consulting. Here are some of our highlights... We have written and published our own hardback book for the first time ever. Copies of “How to Grow Your Software Business Through Successful Sales and Marketing” have been flying out of our door. It is now available to purchase through...
Posted on 8 January 2019
At each stage of the sales and marketing funnel, you need to consider how your customer-centric messages should differ. Marketing messages need to clearly identify WHO you are talking to [your target customer], their critical business issues [pains] and the impacts of these pains across their organisation [impacts]....
Posted on 20 November 2018
When it comes to sales and marketing, smaller software businesses can easily feel overwhelmed with the sheer volume of content and advice available online. Read our Top 10 Tips below – our aim is to keep to the basics and leave you with new ideas on ‘How to Successfully Sell Software’. We have worked with...
Posted on 30 October 2018
Are you struggling to successfully combine sales led engagement and marketing led engagement activities to achieve effective lead generation? Businesses face 2 key challenges when it comes to deciding, managing and measuring marketing activities: To produce a regular programme of compelling relevant and well written...

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