Sales Proposals

Minimising Risk and Building Proof into your Sales Proposition
Terry Forsey

One of the most common problems I hear from business managers is that they meet a prospective customer who is keen to do business. But often after a good meeting the sale stalls. Moving the deal along becomes a struggle. From the customer’s perspective, they may struggle to explain the reasons for the purchase or find it difficult to sell the project internally.

This paper explains how to help a prospective customer to understand the risk of doing business. It identifies the strategies to adopt to minimise the risk of your bid, helping you win more business. Furthermore it shows how to build proof into your sales process is an integral part of helping minimise the risk inherent in your bid. Adopting these risk management and proof delivery strategies will dramatically improve the effectiveness of your sales process.

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Testimonials

"If you are looking for highly professional, experienced sales and marketing coach who can really make a difference to your business then Terry Forsey is certainly someone you should talk to. He is organised, enthusiastic, knowledgeable, forthright, capable and not afraid to challenge you - what else can you ask from someone to help grow your business?"

Iain Robertson, MDRapidHost, Marlow.

"Terry has been a catalyst for change. We knew things needed changing but not what to change. Working with Terry has completely changed the way we look at sales and marketing. We can see improvements in our sales as a result. Terry applies his depth of experience in a systematic way to inform the changes required. I wish we had started working with Terry earlier than we did."

Stephen Kellett, MDSoftware Verification, Cambridge

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Sales Proposals

Testimonials

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