News June 2009
There are signs that the recovery is on its way but the vital indicators for renewed ‘life’ are deeper underground and not as obvious as the now infamous ‘green shoots’ - and are indeed more like ‘green roots’.
This comes from the UK’s leading technology sales and marketing coach, Terry Forsey, who believes that the economy is making a turn towards revival whilst also offering opportunities for smaller businesses.
“With the economy so indebted, recovery will not be slow,” said Terry. “Quantitive Easing will be replaced with Quantitive Tightening to restrict this rapid growth to avoid boom/bust economics. But at the moment, the large corporate businesses are still very inward focused - battling redundancies and reworking budgets. This gives smaller companies some major opportunities to attract new clients and secure new contracts, without facing the competition from larger organisations.
“Traditionally, the Public sector has provided some lucrative contracts for technology-based businesses, but as their budgets are tightened, the appeal for this type of work will fade – so SMEs should be primed to look elsewhere, and this is a great time to do just that!”
In his monthly newsletter, Terry explains how he comes to these conclusions – citing Deutsche Bank’s Chief Economist, George Buckley, as he reported that businesses may be past the worst and quoting Computer Weekly’s ‘Snapshot Survey’ of May 2009, that 45% of respondents were unaffected by the downturn.
“There are definite signs of growth – that means opportunities,” added Terry. “Smaller businesses that have weathered the tough times should now be fit and ready to make the most of the new market place – one with fewer competitors and greater access to new customers.”
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